Updated: Philadelphia Church of God: KPCG Radio Station A Complete Flop As It Fails To Excite The Edmond Neighbors

In the most recent edition of The Philadelphian an article appears written by Gerald Flurry’s grandson Grant Turgeon about PCG’s fledgling radio station KPCG.FM.  This article contains some very revealing comments by Stephen Flurry who inadvertently admits that their radio station project is a complete flop which unsurprisingly is being listened to only by a handful of members:

For those who don’t know last year PCG established a new radio station KPCG.FM, which began broadcasting from the Edmond compound using a low-power transmitter that covered a 6 or 7 mile local radius.  

Soon after the station began broadcasting the obvious potential for self-promotion was quickly realised by the PCG elite wannabes: Malone, Hilliker, Davis, etc. who proceeded to host their own radio shows. 

Since that time PCG has sunk literally hundreds of thousands of dollars into this project including the development of two broadcasting studios, one in Edmond and one in the new UK campus at Edstone.   Each of these studios is fitted out with professional grade equipment and operated and staffed by PCG employees.  For those who do not live in the Edmond antenna footprint an online service through Soundcloud was developed to allow access to the programming from further afield.  

After all this investment, daily programming, cost and effort what has been the outcome?  According to the article only around 300 people a day on average are actually listening to it!   By their admission of those who tune in the overwhelming majority are PCG members!

In Turgeon’s article uncle Stephen’s comments appear in the final paragraph.  In it he makes some revealing comments:

That statement is classic PCG-speak which can be translated for outsiders as follows:

 “Going in, we were aiming to reach an audience beyond our members and co-workers”.

“The whole point of the radio station was to reach people outside the PCG with our message”.

“Right now, we have a very supportive audience that consists mostly of members and co-workers”.

“We have completely failed to reach anybody outside the PCG. The only people who are listening are hard-core members who feel they have to support everything the PCG does”.

“But we have been advertising the station on TV here in the UK”, 

“Although we have no idea about advertising and marketing or even possess one iota of basic business sense, we are never going to admit we made a mistake.  Subsequently we will continue to drive this project to its bitter end. Even though it is obvious we don’t know what we’re doing and the station is failing miserably we are going to pursue this even if it means throwing hundreds of thousands more down the drain in the process.  We are so delusional and so out of touch with how modern media operates all we can come up with as a solution is the unbelievably stupid idea of advertising the radio station using the most rapidly declining yet expensive form of media on earth (TV) to promote another form of media (radio) whose terminal decline set in years ago”.

“(S)o hopefully we will see our audience expand as we head into our second year of broadcasting”.

“Again, we have no idea what we are doing, we don’t really know anything about marketing, trends, media etc, we just hope it’s all going to work out for us as a simple article of faith.  If we are wrong we will never admit it, we will just pursue this project until we lose interest, then blame its demise on the members for their lack of support and inherent spiritual problems.  Not to worry after all it’s is just tithe money and church morale".